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Jordan 4 Off White – Complete Buyer’s Guide for 2025

Henry James Clarke Bennett • 2026-05-24 • Reviewed by Sofia Lindberg

The Off-White x Air Jordan 4 “Sail” remains one of the most sought-after sneaker collaborations in the world. Released in 2020, this Virgil Abloh design is still a cornerstone of the resale market, but navigating its price, sizing, and authenticity in 2025 requires careful attention. This guide breaks down the essential facts for anyone considering a purchase.

Only one official colorway exists, confusion around sizing is common, and the high value makes the shoe a prime target for counterfeits. Understanding these points is crucial before committing to a purchase.

How Much Does a Jordan 4 Off-White Cost in 2025?

Current Price Range
$1,500 – $4,500+ (resale)
Retail was $200 (women’s). Resale varies by size and condition.
Official Colorways
1 (Sail/Cream)
Only the ‘Sail’ colorway was officially released. Others are customs or fakes.
Sizing
Women’s 5–12 (men’s 3.5–10.5)
No official men’s or junior release. Many men’s sizes are conversions.
Authenticity Risk
High
Due to high resale value, fakes are common. Always verify with a trusted authenticator.
  • Only one official colorway exists: the Off-White x Air Jordan 4 ‘Sail’ (CV9388-100). Despite searches for ‘blue’, ‘black’, ‘cement’, ‘oreo’, and ‘red’, these are either custom creations, unreleased samples, or counterfeit products.
  • The shoe was released as a women’s exclusive, which causes confusion for men’s sizing. Men’s sizes are converted from women’s (1.5 sizes down). No official GS/junior size was released.
  • Resale prices are highly variable and have dropped from 2021 peaks but remain very high. Prices range from ~$1,500 (used) to over $4,500 (deadstock, rare sizes).
Attribute Detail
Full Name Off-White x Air Jordan 4 Retro ‘Sail’
Style Code CV9388-100
Retail Price $200 USD / £190 GBP
Release Date July 25, 2020
Gender Women’s (sizing) – unisex style
Colorway Sail/White/Cream/Black
Materials Leather, mesh, translucent TPU, rubber
Resale Range (2025) $1,500 – $4,500+
Authenticity Risk Very High

What Are the Different Jordan 4 Off-White Colorways?

The market is flooded with listings claiming various Jordan 4 Off-White colorways. The reality is far simpler. The only colorway officially produced and released by Nike and Off-White is the “Sail” (style code CV9388-100). This model features a pale beige upper, translucent detailing, and the signature deconstructed Off-White aesthetic with text elements.

Is there a Jordan 4 Off-White Blue colorway?

There is no official “Blue” Jordan 4 Off-White. Any sneaker advertised with a blue upper or detailing is not a product of the official Off-White collaboration. These are likely custom-painted pairs or counterfeit items designed to exploit demand for a color that never existed in the official lineup.

What is the difference between Jordan 4 Off-White cement and oreo?

These terms do not refer to any Off-White collaboration. “Cement” and “Oreo” are common nicknames for other standard Jordan 4 releases, such as the “White Cement” or “Oreo” colorways from earlier years. These are entirely different shoes with no connection to Virgil Abloh or Off-White. Searching these terms often leads to confusion or misinformation.

Similarly, there is no official “Black” or “Red” Jordan 4 Off-White. The high demand for any variant of this collaboration fuels a market of customs and counterfeits. A buyer should consider any listing outside the “Sail” colorway as unverified and proceed with extreme caution.

Are Jordan 4 Off-White Available in Men’s or Women’s Sizing?

The Off-White Jordan 4 “Sail” was released exclusively as a women’s shoe. This single fact is the root of most sizing confusion. The official size run was women’s US 5 to 12. For men, this means they need to size down by 1.5 from their standard men’s size to find the correct fit. For example, a man who wears a US 9 would need a women’s US 10.5.

Do Jordan 4 Off-White come in junior sizes?

No official junior (GS) sizes were produced. Any listing offering a “junior” or “GS” size is either a counterfeit product or a mislabeled size conversion based on a smaller women’s size. This is a significant red flag for buyers.

Sizing Guidance

The Off-White AJ4 generally fits true to size for women. For those with wider feet or who prefer a roomier fit, going half a size up from the converted women’s size is a common recommendation. Many find the toe box slightly snug.

How Can I Spot Fake Jordan 4 Off-White?

Given the high resale value, the Off-White Jordan 4 is one of the most counterfeited sneakers on the market. Authenticating a pair requires a close look at several specific areas. Using a professional authentication service is the safest route, but these key details can help a buyer identify the most obvious fakes.

Key areas to inspect include the stitching, which should be clean and consistent. The Jumpman logo on the tongue should be slim and well-proportioned, not bulky or dark. The “AIR” text printed on the midsole is a critical tell; official pairs have neat, thin, and evenly spaced lettering, while fakes often feature bold, uneven, or poorly spaced text. The plastic cage supports on the side should be properly aligned with precise openings.

Specific to the Off-White AJ4, authentic pairs have unique markings. One reliable detail is a small yellow tape square on the midsole, along with a clear size marking and a printed Chinese character “左” (meaning “left”). The insole may also reveal dark blue material on its back. The box and all packaging (labels, extra laces) must be consistent with Nike and Jordan standards.

Before You Buy

Always request detailed photos of the size tag, tongue, heel, cage, outsole, box label, and extra laces. Compare these against known authentic reference images. Be extremely cautious with prices that seem too low, as they almost certainly indicate a counterfeit.

What Is the Jordan 4 Off-White Release History?

  1. 2019 (pre-release): Virgil Abloh teases the Jordan 4 collaboration at a fashion show, generating early excitement.
  2. July 25, 2020: Official release of the Off-White x Air Jordan 4 “Sail” at a retail price of $200 via SNKRS, Off-White stores, and select retailers.
  3. 2020–2023: Resale prices peak, reaching over $5,000 in some cases. The high demand and limited supply lead to a massive influx of high-quality counterfeits.
  4. 2024–2025: Prices stabilize between $1,500 and $4,500 depending on size and condition. No new Off-White Jordan 4 colorways are released following Virgil Abloh’s passing in 2021, making the “Sail” the only official model.

Which Colorways Are Official and Which Are Not?

Established Information Information That Remains Unclear
The only official retail release is the Off-White x Air Jordan 4 ‘Sail’ (CV9388-100). There is no official ‘Blue’ Jordan 4 Off-White. Any listing is likely a custom or counterfeit.
The shoe was released as a women’s size run. There is no official ‘Cement’ or ‘Oreo’ Jordan 4 Off-White. These refer to other Jordan 4 models.
Virgil Abloh designed the shoe; it was released in 2020. There is no official ‘Black’ or ‘Red’ Jordan 4 Off-White.
Resale prices are high due to limited supply and designer collaboration status. No junior (GS) sizes were officially produced.

Why the Jordan 4 Off-White Market Is So Confusing

The hype around the Off-White x Nike/Jordan collaborations, fueled by Virgil Abloh’s legacy, creates a massive demand for any colorway variant. Sneaker customizers and counterfeiters exploit this demand by creating “colorways” that never existed, leading to widespread misinformation in search results.

The women’s exclusive sizing creates a natural entry point for confusion, especially since men’s sizes are commonly searched and sold. The lack of new releases since 2020 means that all market activity is resale, making it a prime target for scams and counterfeits. This combination of high value, limited information, and unregulated customisation makes thorough research essential.

Sources and Official Information

Nike SNKRS (Official) – Confirm style code CV9388-100 and retail price.
Nike SNKRS archive – Off-White Jordan 4 Sail

StockX (Market Data) – For current price ranges and sales data (used as a market indicator).
The Off-White™ x Air Jordan 4 ‘Sail’ on StockX (price data)

Virgil Abloh / Off-White – For confirmation of the single ‘Sail’ release and no other colorways.
Virgil Abloh’s legacy and Off-White archive

The Bottom Line: What Matters for a Buyer in 2025

Buying a Jordan 4 Off-White in 2025 is a significant investment. The core facts are clear: only one official colorway exists (the “Sail”), it was released as a women’s shoe, and the market is saturated with fakes. A successful purchase depends on verifying authenticity through trusted platforms like StockX or GOAT, requesting detailed photos, and understanding the correct sizing conversion. For those seeking other sneaker options, a guide on the Air Max TL 2.5 – Features, UK Price and Buying Guide or the New Balance 1906R Black: Ireland Guide, Colors & Specs might offer an alternative.

Frequently Asked Questions

What is the Jordan 4 Off-White Blue colorway?

There is no official ‘Blue’ Jordan 4 Off-White. Any shoe labeled as such is either a custom (painted) or a counterfeit. The only official colorway is ‘Sail’.

Is Jordan 4 Off-White Black real?

No. Jordan Brand and Off-White did not release a black colorway of the Jordan 4. Be extremely cautious of any listing claiming this.

What is the Jordan 4 Off-White Oreo?

‘Oreo’ typically refers to a different Jordan 4 model (e.g., Jordan 4 ‘Oreo’ from 2015). It is NOT an Off-White collaboration. Searching this likely results in confusion or misinformation.

Where can I buy Jordan 4 Off-White?

Only on the resale market (secondhand). Recommended platforms include StockX, GOAT, Laced, or local reputable consignment stores. Avoid eBay/Facebook without authenticity guarantee.

How do Jordan 4 Off-White fit?

They fit true to size for women’s sizing. If you are a man, go 1.5 sizes down from your men’s size (e.g., men’s 9 = women’s 10.5). Some recommend going half a size up due to the deconstructed fit.

Are Jordan 4 Off-White worth the price?

From a collector/investor standpoint, yes – they retain high value. From a wearer standpoint, consider if you are willing to pay a premium for a rare designer collaboration vs. other high-end sneakers.

What is the style code for the Off-White Jordan 4?

The style code for the only official Off-White Jordan 4, the “Sail” colorway, is CV9388-100.

What materials are used on the Off-White Jordan 4?

The shoe features a combination of leather, mesh, translucent TPU, and rubber, consistent with the deconstructed design aesthetic.

Henry James Clarke Bennett

About the author

Henry James Clarke Bennett

Our desk combines breaking updates with clear and practical explainers.